Meat
why
on earth
would we eat cultivated meat?
what
does it taste
like?
how
the hell
is this possible?
Try it!
It’s a must
to give it a try.
why
on earth
would we eat cultured meat?
because
THE EARTH NEEDS TO BE TAKEN CARE OF AND PRODUCING CULTIVATED MEAT IS ANOTHER GREAT INITIATIVE TO DO SO
Producing cultivated meat uses far less water and energy ressources. It also reduces the need for farming land. Cultivated meat will help meet the increasing world demand for animal-derived proteins, while decreasing the environmental impact
because
YOU CAN KEEP YOUR FAVORITE GRANDMA’S RECIPE
Unlike plant-derived substitutes, cultivated meat does not strive “to taste like”, it simply “is” meat. Our product is so versatile that it will blend in any recipe that you have! You can’t have a more natural taste!
because
CULTIVATED MEAT IS HEALTHY AND AS NUTRITIOUS AS REGULAR MEAT
There’s nothing weird about our product!
Because we are what we eat, producing natural and healthy products is our utmost priority.
because
NO ANIMALS ARE INVOLVED IN OUR PROCESS
Cultivated meat is about producing meat without killing animals…why slaughter animals if we can avoid it?
what
does it taste
like?
YOU’LL BE SURPRISED…
…OR NOT
Cultivated meat is meat. So don’t expect to be surprised by how it tastes!
Wanna know how it’s made? Keep reading!
how
the hell
is this possible?
because
PRODUCING MEAT IS A NATURAL PROCESS, SIMILAR TO BREWING BEER. NOTHING DIABOLIC ABOUT IT.
Like in nature, the story starts with an egg … from which we extracted a few cells. During the past 10 years, we have been working hard, selecting the most robust cells of all. So now, we don’t need to go back to the egg anymore, we just maintain this robust cell-line alive, like bakers do with their yeast.
Making our cultivated chicken is very similar to brewing beer. We start with a few cells that we put in a stainless steel tank and we feed them with only good things to make them grow. The cells multiply and we harvest them.
SEE?
VERY SIMPLE.
Try it!
It’s a must
to give it a try
FOR THE SAKE OF HEALTH,
PLANET EARTH, ANIMAL WELFARE AND OF COURSE… FOR ITS AMAZING TASTE!
Cultivated meat will soon be part of the offer for animal proteins, not to replace them but to complement them. The question at stake is not “if” cultivated meat will be on shelves on day, but “when”, “how”, “with which quality standards”, “produced by whom” ?
Could France, a country at the forefront of culinary excellence, afford to miss the boat and not be part of the food revolution? What if a country’s food and technology sovereignty also meant producing its own cultivated meat?